The IBIT Report

The Institute for Business and Information Technology (IBIT) Report provides actionable knowledge to industry based on rigorous academic research. Reports are written by academic and industry experts, reviewed by an industry editorial board, and focus on a topic important to IBIT partners.

2022 Information Systems Job Index

IS Job Index 2022
Munir Mandviwalla
Temple University
Michael Dinger
Temple University
Brianna Anderson
Temple University
 

2022

The Association for Information Systems and Temple University Information Systems Job Index is the only longitudinal assessment of placement, demographics, type of jobs, acceptance, geographical patterns, and knowledge of information systems (IS), management information systems (MIS), and computer information systems (CIS) recent graduates from universities across the United States.

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© 2022 The IBIT Report, Institute for Business and Information Technology, Fox School of Business, Temple University, Philadelphia, PA 19122, USA. All rights reserved.

2019 Information Systems Job Index

ISJobIndex2019

Munir Mandviwalla
Temple University
Crystal Harold
Temple University
Michelle Purnama
Temple University

2019

The Association for Information Systems and Temple University Information Systems Job Index is the only longitudinal assessment of placement, demographics, type of jobs, acceptance, geographical patterns, and knowledge of information systems (IS), management information systems (MIS), and computer information systems (CIS) recent graduates from universities across the United States.

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© 2019 The IBIT Report, Institute for Business and Information Technology, Fox School of Business, Temple University, Philadelphia, PA 19122, USA. All rights reserved.

The Cyber-Based View of the Firm

Cyber Based View of the Firm

Tamara Schwartz & David Schuff

Temple University

March 2018

Despite the persistent growth of automation and digitization, there does not currently exist a strategic view of the firm that explores the integration of the organization and cyberspace. To be clear, the Cyber-Based View (CBV) is not cybersecurity. Cybersecurity is tactical. It is a computer science approach, using a one-to-many tactic to build hard boundaries. While there is movement toward Cyber Defense—an operational stratagem that takes into account softer boundaries and a many-to-many defensive posture, including the need to identify the “crown jewels” within our data—this, too, is insufficient. In order to engage rivals in the relentlessly fluid environment of rapid growth and metastasizing threat that is cyberspace, firms require an adaptive, strategic cyber capability that understands weaponized information. Evolved from the integration of Information Security, Knowledge Management, and Social Engineering ideas, the CBV is intended to leverage existing firm resources for the purpose of building an adaptive cyber capability, of which cybersecurity is only a very small piece.

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© 2018 The IBIT Report, Institute for Business and Information Technology, Fox School of Business, Temple University, Philadelphia, PA 19122, USA. All rights reserved. ISSN 1938-1271.

2017 Information Systems Job Index

2017 IS Job Index

Munir Mandviwalla
Temple University
Crystal Harold
Temple University
Maria Boggi
Temple University

2017

The AIS-Temple Fox School Information Systems Job Index is the only systematic assessment of IS placement, demographics, type of jobs, search, acceptance, geographical patterns, and knowledge level of more than 2100 information systems (IS), management information systems (MIS), and computer information systems (CIS) recent graduates from 58 universities across the nation.

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© 2018 The IBIT Report, Institute for Business and Information Technology, Fox School of Business, Temple University, Philadelphia, PA 19122, USA. All rights reserved.

Threats and Opportunities in Geographic Information Systems

GIS 2016

David Lanter

Temple University

August 2016

Geospatial data produced by geographic information systems (GIS) play a central role in domestic economic and governmental activities. Publicly shared geographic information detailing locations and make-up of critical infrastructure have recently become a concern. This report outlines the unique opportunities, history, and threats of GIS, and how to effectively handle information security risks associated with public GIS data.

The National Academy of Public Administration identified GIS data as essential to greater than 50% of the nation’s domestic economic activities

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© 2016 The IBIT Report, Institute for Business and Information Technology, Fox School of Business, Temple University, Philadelphia, PA 19122, USA. All rights reserved. ISSN 1938-1271.

Implementing Board Oversight of Cybersecurity

IBIT Report Implementing Board Oversight of Cybersecurity 2016

Rich Flanagan and Janet Yeomans

Temple University

March 2016

While oversight of cybersecurity risk management should be a regular agenda item for boards of directors, many boards do not have the knowledge or experience to address it. This IBIT Report is a call to action for boards, urging them to think more carefully about their investment of time and attention in securing their information assets. For boards just starting out as well as those already attempting to deal with this issue, the authors detail the steps to define roles and responsibilities, influence corporate culture, develop processes, and establish partnerships.

Many well-known and well-respected companies, when hit by hackers, have had their customers’ data security compromised along with their reputations. Others have not. Why?

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© 2016 The IBIT Report, Institute for Business and Information Technology, Fox School of Business, Temple University, Philadelphia, PA 19122, USA. All rights reserved. ISSN 1938-1271.

Show Me The Way To Go Home

IBIT Report Show me the way home 2016

Brad N. Greenwood and Sunil Wattal

Temple University

January 2016

The introduction of ride-sharing platforms such as Uber and Lyft have dramatically transformed the traditional licensed livery industry. However, their entry has not been without major controversy and debate on proper legal oversight, the impact on consumer safety, and overall benefit to the larger society. This IBIT report examines this tradeoff by first exploring the growth of the “sharing economy,” its benefits, and as its perceived threats to existing business models. It then focuses on an important social benefit that can come from this new service: the extent to which Uber has led to reductions in alcohol-related motor vehicle deaths.  The report shows that alcohol-related motor vehicle deaths fell by up to 5.6% in California after the introduction of Uber X. These results will interest public policy makes, regulators, the taxi industry, and others interested in the impact of the peer economy.

Alcohol-related motor vehicle deaths fell by up to 5.6% in California after the introduction of Uber X

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© 2015 The IBIT Report, Institute for Business and Information Technology, Fox School of Business, Temple University, Philadelphia, PA 19122, USA. All rights reserved. ISSN 1938-1271.

Is Government IT Spending Worth It?

The IBIT Report Is IT worth it? 2015

Min-Seok Pang

Temple University

October 2015

Are tax dollars spent on information technologies (IT) worth it? Recent news of notable IT failures in the public sector, including a troubled launch of the Federal Health Insurance Marketplace (Healthcare.gov) in 2013, cast doubts on the government’s ability to manage large-scale IT investments. This report details how much return state governments in the U.S. can generate on IT investments that create greater efficiency. The research shows that, on average, a $1 increase in the budget of state chief information officers (CIO) leads to a $4.05 decrease in current expenses and capital depreciations.

Cost reduction depends on the authority and power a state CIO is given by the state legislature and the source of IT budgets managed by the CIO

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© 2015 The IBIT Report, Institute for Business and Information Technology, Fox School of Business, Temple University, Philadelphia, PA 19122, USA. All rights reserved. ISSN 1938-1271.

Improving Content Strategy: What Businesses can Learn from Data Journalism

IBITReport_DataJournalism2015_Cover

Meredith Broussard

Temple University

July 2015

Data—facts and statistics that are collected and used for reference or analysis—is far from a boring group of information bits. The most promising journalism start-ups of recent years focus on data journalism, the practice of finding stories in numbers and using numbers to tell stories. This is great news, because marketing in 2015 is all about content, and content creation requires presenting stories and information in a way that’s engaging to the reader. This report will help business leaders apply the data journalism model to content strategy and marketing campaigns.

engage more deeply with customers = data journalism = traditional journalism + analytics + programming + visualization

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© 2015 The IBIT Report, Institute for Business and Information Technology, Fox School of Business, Temple University, Philadelphia, PA 19122, USA. All rights reserved. ISSN 1938-1271.

CASE STUDY: IT Transformation at The Campbell Soup Company

IBITReport_CampbellSoupLuke Nixon and David Schuff

Temple University

November 2014

This report describes the case of Campbell Soup Company’s (CSC) IT-driven organizational transformation at a key inflection point – the successful transition to a new service management operating model. Like similar transformations at other well-established organizations, this effort required an ambitious reinvention of its operating model. There were various drivers for the change, including lower cost and higher service quality, but a key result was the Information Technology function’s emergence as a critical strategic partner for the business. This is reflected in IT’s emerging role as a demand-shaping, instead of an order-taking, operation. This report reflects on the success of the initiative, as well as identifies areas for further gains with key lessons for other IT organizations facing similar internal and external pressures.

The report reveals a fundamental tension between the drive for ingenuity and competing demands.

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© 2014 The IBIT Report, Institute for Business and Information Technology, Fox School of Business, Temple University, Philadelphia, PA 19122, USA. All rights reserved. ISSN 1938-1271.

Building a Next Generation, Creative Urban Workforce for the Information Economy: Temple University’s Urban Apps & Maps Studios

nextgenibitreport

Youngjin Yoo, Michele Masucci, and Alan Wiig
Temple University

July 2014

The transition of many US cities from an economy focused on manufacturing to one focused on digital and information technology has contributed to the decline of many inner-city neighborhoods. The impact of this change has not been evenly distributed across the labor market and the disparity has affected urban, minority communities disproportionately. Philadelphia is an example of this imbalance. In response to this problem, Temple University launched an interdisciplinary, university-wide initiative in 2012 called Urban Apps & Maps Studios Program. The program’s goal is to cultivate design-based and civic minded start-ups that will foster sustainable economic renewal in the North Philadelphia neighborhoods surrounding Temple University. This IBIT report details the drivers of the economic decline and impact on Philadelphia, the origination and development of the program, examples of the program’s success, and the program’s potential and applicability to other urban communities.

Harness the city as a platform for entrepreneurial-led community development.

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© 2014 The IBIT Report, Institute for Business and Information Technology, Fox School of Business, Temple University, Philadelphia, PA 19122, USA. All rights reserved. ISSN 1938-1271.

Sports Analytics: Advancing Decision Making Through Technology and Data

sportsanalyticsibitreport

Joel Maxcy and Joris Drayer
School of Tourism and Hospitality Management, Temple University

March 2014

Sports enthusiasts are likely familiar with the growing importance of analytics in sports franchise operations. Sports teams use analytics in a wide range of activities, including game management, player development, marketing, and finance. As a result, sports are becoming a proving ground for tomorrow’s business analytics technologies. This IBIT Report provides a history and the current state of analytics and big data in sports. It includes two case studies that detail specific applications, their value, and the potential benefits to other industries. Also, the report outlines lessons learned to assist readers in applying these techniques to their own organization or field.

Industries with similar dynamics, including fixed capacity and on-place, time specific consumption, could learn a great deal from the sports industry.

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© 2014 The IBIT Report, Institute for Business and Information Technology, Fox School of Business, Temple University, Philadelphia, PA 19122, USA. All rights reserved. ISSN 1938-1271.

Barbarians Inside the Gate: Dealing With Advanced Persistent Threats

barbariansibitreport

Gregory Senko, Temple University

January 2014

This IBIT Report describes how the field of information security has evolved from establishing barriers to prevent unauthorized entry to identifying threats from within a company’s own defenses. The ever-increasing sophistication of hackers’ use of malicious software (malware) to elude perimeter security and operate over extended periods creates new challenges for the IT organization. These “Advanced Persistent Threats” require new approaches and frameworks. To protect against the barbarians inside the gate, the author recommends four transformative steps to achieve more robust enterprise security. Everyone concerned about the safety of their organization’s information assets will want to take note of these recommendations.

In most corporations, perimeter security management still dominates efforts to protect corporate information assets.

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© 2014 The IBIT Report, Institute for Business and Information Technology, Fox School of Business, Temple University, Philadelphia, PA 19122, USA. All rights reserved. ISSN 1938-1271.

The Business Value of Big Data

David Schuff, Temple University

Larry Dignan, ZDNet

Paul A. Pavlou, Temple University

Suja Chandrasekaren, Wal-Mart Stores, Inc.

Clark Frogley, Chartis Global Investigative Services

Adrian Gardner, NASA Goddard Space Flight Center

James Golden, Accenture

William Stolte, Merck

March 2013

While big data has received great attention, the question of how to create value remains open. What remains to be seen is whether companies will be able to navigate the never-ending flow of information to create real insight. This topic was directly addressed at Temple University’s first Big Data Conference, hosted by the Fox School of Business. Seventeen speakers from the retail, pharmaceutical, technology, aerospace, insurance, education, consulting, and public sectors shared stories, examples, and best practices on Big Data. This report summarizes their insights, highlighting several illustrative use cases from Chartis, Merck, and Accenture. The report also presents several key takeaways as well as a list of “Do’s and Don’ts” for organizations looking to get started with big data.

Big data and the analytics techniques that go with it is likely to recast industries and ultimately separate the winners from the losers.

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© 2013 The IBIT Report, Institute for Business and Information Technology, Fox School of Business, Temple University, Philadelphia, PA 19122, USA. All rights reserved. ISSN 1938-1271.

Online Labor Markets: An Informal “Freelancer Economy”

Kevin Yili Hong, Temple University

Paul A. Pavlou, Temple University

February 2013

In this report, we discuss three aspects of online labor markets. First, we give an overview of the current state of major online marketplaces that offer intermediary services for buyer companies and IT professionals with a focus on one marketplace in particular – Freelancer. Second, we show some findings on the measurable economic benefits online labor markets provide to companies that outsource IT services (measured with consumer surplus) and what factors contribute to higher buyer satisfaction. Third, we offer a novel perspective on the frictions that exist in the micro-level interactions between buyer companies and service providers given the global nature of these markets and how reputation signals can  alleviate these frictions. Finally, we offer practical implications and recommendations for companies that use these marketplaces to outsource IT services to professionals across the globe.

We identified two key aspects that affect the selection of service providers and the pricing of their services: global frictions and reputation signals.

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© 2013 The IBIT Report, Institute for Business and Information Technology, Fox School of Business, Temple University, Philadelphia, PA 19122, USA. All rights reserved. ISSN 1938-1271.

Crowdfunding: Tapping into the Wisdom (and Wealth) of Crowds

Gordon Burtch, Temple University

Anindya Ghose, New York University

Sunil Wattal, Temple University

February 2013

This report examines a new application of crowdsourcing focused on the generation of funding for ideas initiated by others. While news articles and reports on crowdfunding have cited the success of numerous campaigns, the majority of efforts have actually failed. A better understanding of the design of campaigns and the management of the required platform can result in success. The report discusses opportunities, benefits, and pitfalls and demonstrates how the crowdfunding marketplace has the potential to be an innovation hub and improve open innovation practices. The report also provides suggestions on how businesses can leverage crowdfunding concepts, how to conduct a crowdfunding campaign, and how to influence contributor behavior.

In donation-based platforms, we have found that crowdfunders’ contribution behavior parallels that observed in charitable contexts

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© 2013 The IBIT Report, Institute for Business and Information Technology, Fox School of Business, Temple University, Philadelphia, PA 19122, USA. All rights reserved. ISSN 1938-1271.

Next Generation Business Application Interfaces: Lessons from Video Games

David Schuff, Temple University

Uchenna Oguekwe, American College of Physicians

Neil Rushi, Temple University

Michael McAghon, Intuitive Company

Paul Nuschke, Empathy Lab

January 2012

Video games are changing the ways in which we interact with technology such as the motion-sensing Wii Remote and Xbox 360’s Kinect and Playstation Move. Video games have also led the way in group collaboration, achieving a level of sophistication not often seen within companies. Games such as Call of Duty series and World of Warcraft allow users to play together. The attention these games demand is incredible – in its first week, Halo: Reach accounted for 5,901 person-years of online game play. From a usability perspective, business applications users are faced with many of the same issues as those that face gamers.  The next generation of corporate employees, having grown up using iPhones and Playstations, will have a different set of expectations regarding software usability. Yet, few gaming innovations have made inroads into mainstream business applications. This report will illustrate a set of best practices based on lessons learned from an analysis of 29 video games.

Few gaming innovations have made inroads into mainstream business applications.

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© 2012 The IBIT Report, Institute for Business and Information Technology, Fox School of Business, Temple University, Philadelphia, PA 19122, USA. All rights reserved. ISSN 1938-1271.

Managing Open Innovation: How and what to open

Youngjin YooTL Hill

Youngjin Yoo and TL Hill

February 2010

The recent spread of open innovation is based on the insight that, with the help of information technology, distributed individuals can contribute to complex innovations. At its best, open innovation promises creative, robust solutions to complex problems. At its worst, open innovation threatens managerial and ownership headaches as firms try to reconcile openness with control. This report proposes guidelines to help managers think through the trade-offs involved in designing open innovation strategies. In particular, we offer principles for open innovation; a checklist for determining readiness for open innovation; and a menu of ways to manage open innovation from which managers can draw when designing their own open innovation strategies.

Information technology, particularly emerging Web 2.0, plays a very important role in implementing open innovation approaches.

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© 2011 The IBIT Report, Institute for Business and Information Technology, Fox School of Business, Temple University, Philadelphia, PA 19122, USA. All rights reserved. ISSN 1938-1271.

Mobile Banking

Martin DoyleFrank Azuola

Martin Doyle and Frank Azuola

January 2010

This IBIT Report on Mobile Banking analyzes the banking and financial needs of people in the 14-25 age range. This group is the vanguard for demand for future financial services and has shown the desire to access these services via their mobile phones. Are today’s technological capabilities and financial functions able to support their needs or are there gaps that provide new opportunities for technology and service providers?

The results of our analysis show that the most popular “gap” is the ability to check account activity across multiple institutions.

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© 2011 The IBIT Report, Institute for Business and Information Technology, Fox School of Business, Temple University, Philadelphia, PA 19122, USA. All rights reserved. ISSN 1938-1271.

Business in the Blogosphere: Corporate Blogging

David SchuffDavid Schuff, Joseph A. DeLuca, Brian W. Hamilton

November 2009

Blogging is an increasingly popular tool for organizations to communicate with their employees, customers, and the general public. It is unique in its support for two-way communication and the creation of reader-generated content. This report presents the “state of the art” in corporate blogging through a multi-industry study analyzing the message, audience, and content of 25 organizations’ blogs. We found company-created blogs enable organizations to create self-sustaining communities of customers that both consume and contribute content. Best practices for creating these communities are discussed and illustrated. We also present guidelines for creating internally-focused blogs, such as those intended to foster communication with employees.

Users are more likely to be regular readers of the blog if they contribute comments, and the unique content they generate attracts additional readers.

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© 2011 The IBIT Report, Institute for Business and Information Technology, Fox School of Business, Temple University, Philadelphia, PA 19122, USA. All rights reserved. ISSN 1938-1271.

Evaluating web development frameworks: Django, Ruby on Rails and CakePHP

Julia Plekhanova

Julia Plekhanova

September 2009

Web frameworks provide a golden mean between building an application from scratch and using an out-of-the-box content management system (CMS). This report focuses on three leading open source web development frameworks: Django, Ruby on Rails and CakePHP. All three frameworks have similar architectures and claim to have similar characteristics, such as greatly enhanced productivity and code re-use. This report provides a methodology to evaluate each framework. The methodology, criteria, and weights provided in this report are generic and comprehensive. Each organization should adapt the methodology of this report to its own unique context.

Web development frameworks are influenced by a large number of constantly evolving factors, including social, perceptual, and contextual forces that do not neatly fit into a technical evaluation.

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© 2011 The IBIT Report, Institute for Business and Information Technology, Fox School of Business, Temple University, Philadelphia, PA 19122, USA. All rights reserved. ISSN 1938-1271.

Does the Internet matter? A study of the 2008 presidential primaries

Sunil WattalDavid SchuffMunir Mandviwalla

Sunil Wattal, David Schuff, Munir Mandviwalla

November 2008

Will the Internet change the landscape of presidential politics? In this report, we show that Blogs had a significant impact on Gallup polls in the 2008 presidential campaign. YouTube and MySpace were beneficial to less known candidates. We discuss how the Internet can change the nature of competition in politics and replace or complement traditional media.

The impact of blogs is a game changing result and could change the nature of politics

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© 2011 The IBIT Report, Institute for Business and Information Technology, Fox School of Business, Temple University, Philadelphia, PA 19122, USA. All rights reserved. ISSN 1938-1271.

Wireless 1.0

Munir Mandviwalla Abhijit JainPaul Weinberg

Munir Mandviwalla, Abhijit Jain, and Paul Weinberg

August 2008

Why was Google, an internet search provider, so interested in the results of the FCC 700 MHz spectrum auction? The Wireless 1.0 report provides a model that organizations can use to understand the importance of wireless and develop new capabilities and innovative new products and services. This report is a first attempt to treat the current set of wireless technologies as an integrated concept. We refer to this state of wireless development as Wireless 1.0 and present an integrated managerial model that includes Wi-Fi, WiMAX, RFID, and Bluetooth. A new perspective is needed for managers because wireless has the potential to disrupt existing business operations and models and also to create new forms of business opportunities and industries.

Wireless 1.0 provides a model that organizations can apply to develop new capabilities and innovative new products and services.

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© 2011 The IBIT Report, Institute for Business and Information Technology, Fox School of Business, Temple University, Philadelphia, PA 19122, USA. All rights reserved. ISSN 1938-1271.

Social Computing and Networking: Is Your Organization Ready?

Munir MandviwallaPradeep RacherlaSunil Wattal

Munir Mandviwalla, Pradeep Racherla, Sunil Wattal

July 2008

The technologies related to social computing and networking such as MySpace, Face-book, Digg, collaborative wikis, interactive blogs, and even Second Life are now an established part of the consumer consciousness. Many observers have linked social networking to concepts such as flatness, openness, peer recommendation, and innovation enablement. Yet, the business role and impact of these concepts and associated technologies is unclear. The goal of this report is to provide a snapshot of the organizational adoption, usage, benefits, and risks associated with social computing. The report is based on interviews with business leaders; evaluation of specific tools; a symposium and focus group, and a survey on adoption.

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© 2011 The IBIT Report, Institute for Business and Information Technology, Fox School of Business, Temple University, Philadelphia, PA 19122, USA. All rights reserved. ISSN 1938-1271.

Improving IS Security through Procedural and Technical Countermeasures: An analysis of organizational security measures

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Editorial Board

Bruce Fadem
Retired CIO, Wyeth
Editor-in-chief

Kent Seinfeld
Retired CIO, Commerce Bank
Associate Editor

Laurel Miller
Director, IBIT
Managing Editor

Munir Mandviwalla
Executive Director, IBIT
Publisher

Board of Editors

Andrea Anania, Retired VP and CIO, CIGNA

Michael Bradshaw, Executive Vice President and CIO, NBCUniversal

Jonathan A. Brassington, Founding Partner and CEO, LiquidHub Inc.

Larry Dignan, Editor-in-Chief, ZDnet

Niraj Patel, CIO, Lending Platforms, IBM

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