IBIT News

IT Advisory Board funds new annual $50,000 scholarship program

The IT Advisory Board, comprising top business leaders from multiple industries, has announced a new scholarship program to begin in Fall of 2014. Funded on a voluntary basis and managed by the board’s members, the scholarship grants select students awards of $5,000 toward tuition each year, totaling approximately $50,000 awarded annually.

Just how are the students chosen? We spoke with Advisory Board Chairman Bruce Fadem, former CIO and VP of Wyeth, who cited as primary criteria exceptional academic achievement, previous accomplishments, and future potential. “A minimum GPA will be used to screen candidates,” said Fadem. “The board will also consider need in their decision-making process.”

The Fox IT Advisory Board

Bruce Fadem (Chair), Former VP & CIO, Wyeth
Andrea Anania, Former VP & CIO, CIGNA
Michael Bradshaw, VP & CIO, Lockheed Martin
Jonathan A. Brassington, Founding Partner, CEO, LiquidHub Inc.
Rich Cohen, Managing Director, Deloitte
Craig Conway, CTO, Livingston International
Larry Dignan, Editor-in-Chief, ZDnet
Jeff Hamilton, SVP, Business Technology, Pfizer
Ben-Saba Hasan, SVP – IT, Walmart
David Kaufman, Executive Consultant & Partner, FIN Strategy Advisers
George Llado, VP – IT, Merck & Co., Inc.
Tim O’Rourke, VP & CIO, Temple University
Matt Pammer, VP – IS, AstraZeneca
Niraj Patel, Chief Strategy Officer, Elsag North America
Kent Seinfeld, Retired SVP & CIO, Commerce Bank
Joseph Spagnoletti, SVP & CIO, Campbell Soup Company
Joe Weiss, Chairman, Electronic Ink

Further details about all the IBIT managed scholarships are available at: http://ibit.temple.edu/programs/scholarships/

14th Annual IT Awards Honor Citi, Relay and Vanguard Execs

Temple University’s Fox School of Business is honoring three top technology leaders at its 14th annual Information Technology Awards on Tuesday, April 8, 2014, on Temple University’s Main Campus. The nationally ranked Department of Management Information Systems (MIS) and the Institute for Business and Information Technology (IBIT) organize this premier event for Greater Philadelphia’s technology community.

Awardees include Linda Descano, Managing Director and Head of Content and Social at Citi; Matthew Gillin, CEO and co-founder of Relay; and John T. Marcante, Chief Information Officer of Vanguard and Managing Director of Vanguard’s Information Technology Division.

“Linda, Matt and John represent a remarkable level of excellence and commitment to leveraging IT in innovative ways to improve business and lives,” Fox School of Business Dean M. Moshe Porat said. “They also join a distinguished and deserving list of Fox IT Award honorees, who all serve as models for our students.”

Descano will receive the Fox Information Technology Award for Distinguished Alumni for her work in the IT field and her contributions to the community, to industry and to Temple University. In addition to her responsibilities for content and social at Citi, she also is President and CEO of Women & Co., a Citi-incubated and owned financial lifestyle resource for women. Descano is a LinkedIn Influencer whose commentary on topics such as personal finance, career and leadership, and content marketing has appeared in countless publications including The Huffington Post, Reuters, Fox Business, U.S. News, MORE Magazine, American Banker and MSN Money, among others. Descano also serves on the board of directors of Girl Scouts of the U.S.A., is president-elect of New York Women in Communications and is an executive member of Advertising Women of New York (AWNY).

Gillin will receive the Fox Information Technology Innovator Award. Gillin, who previously co-founded and served as the CEO for Ecount Inc., which was acquired by Citi in 2007, has won a number of awards, including the Ernst & Young Entrepreneur of the Year Award and the Walter M. Aikman Entrepreneur of the Year Award. As CEO of Relay, Gillin oversees the strategy and day-to-day operations of a company that connects trusted brands with people through direct mobile communication so they can effortlessly get stuff done.

Marcante will receive the Fox Information Technology Leader Award for his leadership in the use and development of IT in business. Marcante is CIO and managing director of Vanguard’s Information Technology Division. With more than 26 years of experience in the business and technology fields, he has been with Vanguard since 1993. Prior to becoming CIO in 2012, Marcante held a number of leadership roles within the company, including rotations leading Global Technology Operations, overseeing Vanguard’s internal Six Sigma organization, and managing Vanguard’s High Net Worth business.

“In a world increasingly dominated by digital business models, the 2014 Fox School IT Award recipients are true role models for MIS students, who are learning digital business innovation and how to lead revenue growth in a digital economy,” said Munir Mandviwalla, founding chair of the MIS Department.

Digital Business Innovation Conference explores convergence of media, analytics and brand identity

More than 100 executives – representing industries including healthcare, software, retail, consulting, manufacturing, financial services, media, education, and travel – gathered recently for the Digital Business Innovation conference to explore the convergence of media, analytics, and corporate identity.

The full-day event, held March 27, featured 16 speakers from firms including NBCUniversal, Wyndham Worldwide, Citigroup, SEI, EMC, HCL Technologies, Electronic Ink, Beyond.com, Booz Allen Hamilton, Lockheed Martin, Merck, Warby Parker, Yards Brewing Company, LiquidHub, NYSE and AIG.

The conference kicked off with welcoming remarks from the Institute for Business and Information Technology (IBIT) Executive Director Munir Mandviwalla and Fox School of Business Dean M. Moshe Porat, who announced a new Master of Science in Digital Innovation in Marketing.

The first keynote speaker, Alyson R. Johnson, Senior Vice President, Marketing and Corporate Communications, for Wyndham Worldwide, spoke about the blurred lines between marketing and digital communication.

Johnson shared how Wyndham Worldwide has strengthened its global brand with the creation of the Wyndham Championship in partnership with the Professional Golf Association of America.

Vice President of Information Technology for Merck, George Llado, introduced speakers from AIG, Warby Parker and EMC for a panel about changing the customer experience with media analytics.

Mary Kotch, CTO for AIG IT Americas and CIO for Latin America, shared her experiences with rebranding AIG three separate times and adapting new technologies to cultural expectations and trends to better serve customers.

Tim Riley, Director of Online Experience for Warby Parker, led attendees through the story of Warby Parker’s development, from starting as web based, to using bicycles and buses to sell its eyewear, to opening its flagship store in New York City. Riley also explained the importance of transparency and constantly being innovative to meet the demands of customers and to keep them engaged, particularly on digital and social channels.

The second keynote speaker, Atish Banerjea, Executive Vice President and CIO for NBCUniversal, discussed the new era of media, analytics and technology.

Banerjea shared the ways in which NBC is constantly finding ways to become more innovative as technology progresses, through new concepts such as TV Everywhere and Lo-Q: a ‘lower the queue’ product for the parks business. Banerjea emphasized the need to deeply understand consumers so as to provide the exact content and experience they want while also using that knowledge to inform the decisions of advertising partners and to maximize business opportunities.

Other presentations focused on how media, analytics and identity are changing competition; new ways of thinking and new toolkits to do so; and new partnerships and relationships.

To see more pictures, click here.

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First-ever Cyber Security Conference bridges industry gaps, fosters innovation

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On March 10, 2014, the Institute for Business and Information Technology presented its first-ever conference on one of the most cutting-edge topics in IT today: the dynamic landscape of cyber security, and its effect on business and the world.

Co-chaired by Fox adjunct professors (and brothers) Chris and Marty Kearns, the conference hosted a diverse array of Temple students and industry professionals. All were eager to engage with the panel of eight speakers and collectively answer the question: What are the lessons from the front lines of the cyber war, and how does one apply these lessons to business strategy?

“Many conferences are solely technically-focused,” said Chris, Program Director at Lockheed Martin, which specializes in aerospace and defense. “Instead, we wanted to create a dialogue between businesses, large and small, bridging traditionalist cyber-defense with ‘hactivism’ and organizing. The conference connected the dots between all kinds of groups.”

Titled Lessons from the Edge: The Strategies of Cyber Security, the half-day event sought to broaden participants’ understanding of the ways in which battles in cyberspace are reshaping professional careers, business opportunities, policy, nonprofit work, and technological innovation.

“Cyber security impacts people,” noted Marty, President and CEO of Netcentric Campaigns. “[It also impacts] politics, news, law, and the bottom line.”

Keynote speaker Lee Holcomb, Vice President of Strategic Initiatives at Lockheed Martin, provided an illuminating history of cyber security within its broader government context, noting its formidable power in the realm of national security. He advocated its widespread implementation, and expounded on Lockheed Martin’s approach to diverting threats both within the government and private industry.

“The passion, experience, honesty, and professionalism of each panelist were universally appreciated,” said Marty.

There was a curricular component to the conference, as well, as many student-attendees are currently enrolled in the Kearns’ popular Cyber Warfare course, taught within Temple’s ITACS degree. The conference was designed to complement and bring to life the class’s methodologies and case studies in an interactive way. “We wanted to help students tie our course work and reading directly to stories of the professionals and companies [on the front lines],” said Marty.

Never resigning to oversimplification, the Kearns’ Cyber Warfare course delves deeply into the polarizing and varied nature of cyber security and its real-world applications. When interviewed, Chris and Marty acknowledged—and, in fact, highlighted—their divergent approaches: Chris’ role at Lockheed Martin, an industry leader in national defense, sits at the opposite pole from Marty’s role at Netcentric Campaigns, whose function is one of advocacy, activism, and organizing.

But these differing viewpoints, say the pair, only serve to strengthen their teaching.

“Preparing for [our Cyber Warfare class], Chris and I have assigned each other loads of reading,” said Marty, “and the intersection of our perspectives has been fascinating.”

This multiplicity was strikingly apparent during Lessons From the Edge, as well, where oppositional stances were not glossed over, but rather investigated. Panelists ranged from Eva Galperin of the Electronic Frontier Foundation (a nonprofit that defends civil liberties in the digital world), to Aunshul Rege of Temple’s Criminal Justice Department, to Michael Higgins of the media giant NBCUniversal.

“Some of the panel got a little spirited, I think would be the word,” said Chris. “We had people who advocated for ‘hactivism,’ while others considered it tedious and a waste of resources. There was a really interesting dialogue.”

Despite the disagreements (or perhaps, because of them), all present could agree on one thing: powerful innovation occurs every day within the trenches of cyberwar.

“The struggle clearly propels an innovation race among attackers and defenders, among the curious and the gate makers, among the security state and the resistance,” said Marty. “It is less important to understand if the hackers are driven by nationalism, profits, or a cause, and more important to look at the emerging innovation that leads to our expanding understanding of what is possible.”

Thanks to conferences like Lessons From the Edge, understanding—and anticipating—the profound role of cyber security in our world has become that much more attainable.

Lessons from the Edge Distinguished Speakers

Lee Holcomb, Vice President, Strategic Initiatives, Lockheed Martin
Michael Higgins, Chief Information Security Officer, NBCUniversal
Eva Galperin, Global Policy Analyst, Electronic Frontier Foundation
Cooper Quintin, Technology & Security Consultant
Michael Bradshaw, Vice President and CIO, Lockheed Martin Mission Systems and Training
Aunshul Rege, Assistant Professor, Criminal Justice Department, Temple University
Meighan O’Reardon, Senior Associate, Pillsbury Winthrop Shaw Pittman LLP
Joseph Nash, Consulting Principal, Pillsbury Winthrop Shaw Pittman LLP

To learn more about the conference and speakers, visit: http://ibit.temple.edu/cyber-security-strategy/

Barbarians Inside the Gate: Dealing With Advanced Persistent Threats

The Institute for Business and Information Technology (IBIT) is pleased to announce the release of The IBIT Report – Barbarians Inside the Gate: Dealing With Advanced Persistent Threats authored by Gregory Senko, Temple University.

Many companies and organizations have set up defenses to keep hackers on the outside, protecting the information of their customers and clients. However, with increasingly sophisticated use of malware, some hackers can sit silently within a company’s information systems for years without being detected. A new report from the Temple University Institute for Business and Information Technology (IBIT), at the Fox School of Business, examines advanced persistent threats to information assets by using the medieval analogy of barbarians inside the gate. In December 2013, retail chain Target announced a security breach resulting in 40 million credit and debit card records being compromised. Other retail chains such as 7-Eleven and Carrefour have also suffered attacks, having 160 million credit and debit card numbers exposed. Hackers have also targeted Nasdaq and bank accounts at Citigroup and PNC.

“My goal with the article was to raise people’s awareness, which is the most powerful tool [for security enhancement],” said Gregory Senko, associate director of the Fox School’s Master of Science in Information Technology Auditing and Cyber-Security program. “I wanted to make people aware that there is a risk and they need the proper tools to know when they are being attacked.”

While working on a book, Security Intelligence – How Big Data and Machine Learning can tackle the increasingly complex world of Cyber Security, Senko realized that the rate of persistent polymorphic attacks is growing and that more vendors are developing tools intended to address these threats.

Symantec, a leading information security company, noted the escalated rate of reported Advanced Persistent Threats (APT). In November 2013, the number of reported APT attacks increased to about 118 from only 57 in November 2012. “We’re likely to see a big wave of aggressive attacks,” Senko said.

The Stuxnet virus in 2010-11 served as the first well-publicized appearance of a successful, state-sponsored act of modern cyber warfare. This virus inspired hackers to employ analytics, reverse engineering and code cannibalization to design malware that was able to circumvent traditional security arrangements that recognize threats as patterns in digital transmissions. This allowed hackers to penetrate networks that seemed secure, operating stealthily over extended periods of time. These attacks are known as Advanced Persistent Threats.

Senko recommends four transformative steps to achieve even more robust enterprise security.

First, he urges companies to strengthen their fundamental security processes. This means spending money to pay for up-to-date perimeter security and employing well-educated security engineers and well-informed employees.
Second, Senko recommends companies to look at metrics used for performance management, issue identification and problem mitigation, from a more security-oriented perspective. According to the report, “this same data may yield opportunities to identify subtle changes in activity that underlie a persistent attack.”
Third, a culture must be created that promotes information security organizations to act proactively. Procedural and structural approaches to deal with day-to-day prevention need to be set in place, versus waiting to react to emergencies.
Finally, Senko suggests companies should invest in tools such as cloud-based, Big Data-driven offerings that allow for more enhanced network performance management and improved network management. “Companies will find this preventive approach can be expensive. But they will end up dealing with the problem sooner or later. The question is: Will spending now avoid even greater spending later if they don’t take steps to protect themselves,” Senko said.

The ongoing IBIT Report series is based on rigorous, vendor-neutral academic research that provides actionable knowledge on topics relevant to industry partners.

—Alexis Wright-Whitley